Japanese Nike commercial
by Nike iD, the people behind Nike + iPod
[via itmedia]
"Scrap Web 2.0, yes, but embrace Knowledge 2.0 surely by ZDNet's Dana Gardner -- Perhaps I read too much Heinlein and Asimov as a teenager, but the kind of feeling I got reading science fiction then is the same type of feelings I get now while observing the unfolding of Knowledge 2.0. It is awe."